While many consumers consider plant-based to be a healthier lifestyle, how many restricted eaters do these products cater to? Abbot's Butcher is aiming to make its products that much more accessible, as its Ground "Beef" and "Chorizo" products have earned the Whole30 Approved® certification.
"We are proud of the Whole30 distinction and are excited to share this news with customers who are looking to add more plant-based meals in the new year," said Kerry Song, Chief Executive Officer of Abbot's Butcher. "Our plant-based meats are deeply flavorful. The Ground 'Beef' has a rich, umami flavor and meaty bite, while the 'Chorizo' is bursting with flavor from zesty chilies and a hint of smokiness. It's simply delicious food made with integrity."
Abbot's is now an official partner of Whole30, a press release stated. Completely allergen-friendly and free from any synthetic chemicals or additives, the supplier's products are crafted from simple ingredients like pea protein, vegetables, herbs, spices, extra virgin olive oil, and vinegars.
From classics like Spaghetti Bolognese to culinary innovations like "Beef" and Ginger Dumplings and "Chorizo" Paella, Abbot's Butcher's products set the stage for cuisines of all types. For recipe ideas to inspire shoppers for the holiday season or the new year, click here.
"We're thrilled to have Abbot's Butcher as a part of our Whole30 family, and to offer their products as our first plant-based meats," said Melissa Urban, Co-Founder and Chief Executive Officer of the Whole30 program. "While those on plant-based or vegan diets will love these new Whole30 options, they are delicious enough for everyone—my whole family loved them!"
Looking to make plant-based more accessible for your shoppers? You may want to give Abbot's Butcher a call.