Pack your bags, we’re going to SoCal! Such is the idea behind Amazon’s recent expansion play, as the grocer has eyed the Southern California region for its newest Amazon Fresh store. With the opening of a new store in East Pasadena, the retailer has broadened its reach in the California market.
The 42,000-square-foot store will have a wide assortment of national brands, meat and seafood, and a collection of prepared foods made fresh in-store each day. In addition, the location will offer local brands and Amazon-exclusive brands like Aplenty and Fresh.
The Pasadena Amazon Fresh store will utilize the retailer’s innovative Just Walk Out Shopping, which enables shoppers to skip the checkout line for a streamlined, convenient experience, according to a press release.
As this Amazon Fresh store opens in Pasadena, it will support the local community through hundreds of jobs and will also be donating eligible unsold food to local food banks.
Keep track of this retail giant’s ongoing expansion with us here at Deli Market News.