Get ready for a culinary celebration of epic proportions! In continuation of its Black Kitchen Initiative, HEINZ® recently announced its new Open Kitchen event series. In partnership with Chef Marcus Samuelsson, past and current Black Kitchen Initiative grantees will take over restaurant kitchens for exclusive pop-up experiences. The first takeovers will happen in New York and Atlanta, Georgia.
“The Black Kitchen Initiative is a hallmark program for HEINZ as we recognize the critical way America’s Black-owned food businesses continuously shape the nation’s food culture,” says Lizzy Goodman, Brand Communications Manager. “All Black Kitchen Initiative programming strives to set up Black food business entrepreneurs for long-term success. A key priority for us is growing and evolving the initiatives—as we’ve done with the new Open Kitchen Series—to ensure we’re addressing current challenges Black food entrepreneurs are facing in the industry.”
Chef Samuelsson is the creative and culinary force behind more than a dozen restaurants worldwide. For this event series, he will open two of his most iconic locations to past Black Kitchen Initiative grant recipients to kick off the program:
Over the last three years, the Black Kitchen Initiative has committed a total of $3 million in grants and released two seasons of the award-winning Black Kitchen Podcast Series. After announcing the latest $1 million commitment in Black Kitchen Initiative grants in July 2023, the newest grant recipients have been selected, a press release stated.
“Opening a restaurant is tough business,” says Chef Samuelsson. “From raising capital to getting people to know you are there, it’s an uphill battle, which is why I’m thrilled to partner with HEINZ on the new Open Kitchen series to provide resources and additional exposure to multiple Black Kitchen Initiative grantees. I can’t wait to see what these chefs cook up in my kitchens. The future is bright for each of them.”
Tickets to the Black Kitchen Initiative Open Kitchen event in New York on December 6 can be found here.
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