Boundaries, as they say, are meant to be broken. And Kalahari Snacks is looking to do some demo-ing for the limits of the meat category with its latest debut, Kalahari Crisps.
“We are extremely passionate about what we do and the products we bring to the table with the purpose of creating snacks that meet the needs of our consumers,” said Brett Johnston, Co-Founder. “Going back to my South African roots, we wanted to make sure the newest Kalahari product was just as simple and delicious as our last. As the concept of Kalahari began after the adventure of a lifetime, we wanted to continue powering individuals through their everyday adventures by creating a snack that is packed with good-for-you fuel and, most of all, incredibly tasty and crunchy! When you have Kalahari Crisps in hand, you can be sure you’re never wasting a single bite of life.”
Kalahari Crisps were created for the mindful muncher, according to a press release, ensuring convenience and flavor, while still composed of better-for-you ingredients.
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Made from the brand’s beloved South African-inspired biltong, the new crisps are simply spiced top round beef, sliced and roasted for a crunch that matches its name. And the new offering is being unveiled in three different flavors to appeal to any consumer: Original, Southwest Verde, and Rosemary Citrus.
These roasted beef chips feature a texture equivalent to a crunchy chip, the team described, with only 100 calories per serving and Keto, Paleo, and Whole30 friendly.
Already available at kalaharisnacks.com, Kalahari Crisps will be rolling out on Amazon this month and Sprouts in August for an SRP of $4.99. I, for one, am excited to see how this helps branch out the snacking boundaries.