McCain Foods is adding another member to its family as it has announced plans to acquire its long-standing, Netherlands-based partner Scelta Products. Through this deal, McCain will be expanding its portfolio of prepared vegetable appetizer offerings while adding value for its customers.
“With common customers and shared values as family-owned companies, there is a natural complement between McCain Foods and Scelta Products,” said Max Koeune, Chief Executive Officer of McCain Foods. “We feel honored and privileged to build on the legacy of Scelta Products, bringing their delicious product to our customers as we expand on the fantastic business that Scelta’s founders have created.”
Closed on September 8, 2022, the deal represents a significant investment that will fuel McCain’s growth and expansion in the frozen vegetable appetizer space. According to the release, McCain is continuing to look for opportunities to grow and invest with acquisitions that align with its business values and global leadership position.
Scelta Products, a provider in the industry for more than 22 years and a business partner of McCain’s for the past 13 years, is one of the latest in a series of investments and acquisitions McCain has made in recent years to expand its appetizer and snacking offerings.
“After more than a decade of building a successful business partnership, we are thrilled to officially become part of the McCain Foods family,” said Jos Koster and Wilco Boone, Co-Founders of Scelta Products. “Our companies have grown together over the years, and I'm excited to see that continue. In joining forces with McCain, a global leader in prepared appetizer products with similar business values to ours, I am confident that the legacy of Scelta Products’ will continue to be built upon.”
According to the release, Scelta Products’ plant assets will be integrated into McCain’s product network, creating increased production capacity to accelerate global prepared appetizer growth throughout European and international markets.
As part of the acquisition, Scelta Mushrooms, Co-Founder of Scelta Products and the international route to market for more than 20 years, will solely focus on its mushroom business going forward.
Click here to learn more about this deal.
Want more updates from across the industry? Keep clicking on Deli Market News.