Bigger isn’t necessarily better when it comes to enticing shoppers to try something new. The Original Louisiana Brand Hot Sauce™ has launched a line of mini hot sauce bottles, with a sharp $1 price point. The new 1.6 oz size makes it a no-brainer for shoppers who want to try something new.
"At 1.6 ounces, the new mini hot sauce bottles are easy to carry and enjoy on the go, without compromising quality or taste," said Steve Goodyear, President and Chief Executive Officer, Summit Hill Foods. "From pizza and wings to burgers, snacks, and so much more, The Original Louisiana Brand Hot Sauce helps ditch the bland and boring, and add more kick and flavor."
The mini bottles are sold nationwide at Walmart, and will be available in additional retailers across the U.S. soon. The new offering is currently available in three flavors, including Original, Sweet Heat and Honey, and Bourbon Barrel Aged, with more flavors coming soon, a release stated.
A promotional The Original Louisiana Brand Hot Sauce Jeep will be popping up at various festivals in Atlanta, Georgia; Chicago, Illinois; Dallas and Houston, Texas; Jacksonville, Florida; and Memphis and Nashville, Tennessee.
As the summer keeps rolling on, these mini hot sauce bottles could be a fun out-of-aisle opportunity for curious shoppers looking for something new.
I know I’m quick to grab anything mini when I’m at the store!
