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Specialty Food Association Gears Up for 48th Winter Fancy Food Show; Bill Lynch Comments

Specialty Food Association Gears Up for 48th Winter Fancy Food Show; Bill Lynch Comments


NEW YORK
Thursday, January 11th, 2024

The time is nearly here—a moment to gather and engulf ourselves in the innovations and creativity currently bolstering our industry. With the Winter Fancy Food Show (WFFS) on the horizon, the Specialty Food Association (SFA) is gearing up for a highly anticipated event.

Bill Lynch, President, Specialty Food Association“The 2024 Winter Fancy Food Show marks the beginning of the food industry's annual cycle—a pivotal gathering where innovation meets opportunity," said SFA President Bill Lynch. “This show is not just an event; it's the epicenter of culinary creativity and business acumen where makers launch and buyers discover the latest products and trends that will shape the new year.”

The excitement-filled showcase will take place from January 21–23, at the Las Vegas Convention Center, a press release noted. The show will welcome attendees to a variety of networking and educational events.

With the Winter Fancy Food Show on the horizon, the Specialty Food Association is gearing up for a highly anticipated event

Curious about this year’s WFFS features? The SFA teased the following opportunities and activities:

  • Artisanal food and beverage products from 1,200+ exhibitors
  • Product pavilions dedicated to the hottest categories including Plant Based, Deli, Bakery/Confectionery/Snacks & Sweets, and Beverage
  • International Pavilions from Canada, China, Italy, France, Greece, Morocco, Spain, and partner country Japan
  • State and Regional Pavilions including Mississippi, New York, and WUSATA
  • Diversity Pavilion, with a nine-company cohort from (included): Barlow’s, Frescos Naturales, Funky Mello, Grumpy Ginger, Krack’d Snacks, Myles Comfort Foods, Sobo, Todo Verde, TUYYO
  • Pop Up Pavilions, including the Confectionery, Snack, and Bakery Pavilion Pop Up: Fancy a Bite?, and the Beverage Pavilion Pop Up: Flights of Fancy
  • NEW NOW NEXT Pavilion featuring Incubators and Startups
  • Insight into the hottest trends in specialty food courtesy of the SFA Trendspotter Panel, which is comprised of various known industry experts
  • SFA Junior Trendspotter Panel

For more information on the WFFS, click here.

We hope to see you on the show floor!

Specialty Food Association
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