Vegan cheese has seen an enormous uptick in popularity in the past few years, and the market is ripe for innovation. Uprise Foods, creator of NOOCH IT!, a plant-based cheese product, recently announced that it is now Fair Trade Certified.
"We're delighted that Uprise Foods is the first certified Fair Trade cheese vegan cheese company, and we hope that other companies will follow our lead. Demand for plant-based foods is soaring," remarked Ben Taylor, Founder. "More than half of Americans are expressing interest to eat more vegan meats and dairy alternatives."
NOOCH IT! is a cashew-based grated-style parmesan alternative which can be used as a condiment or cooking ingredient. It is 100 percent plant-based and made entirely from organic and non-GMO ingredients.
"Ingredient transparency is a founding principle of our company. Our core belief is that food should be both pleasurable and critical to good health. We believe that Uprise is among those at the forefront of raising awareness of the often-perilous farm-to-table journey of cashews," Taylor said in a press release. "We've been using Fair Trade cashews since 2017."
Uprise joined Fairtrade International to play a part in helping to secure a better deal for 1.6 million farmers and workers globally. The Fair Trade Mark helps consumers identify products that align with their values and is the most widely recognized ethical label globally
"Cashews are in the poison ivy family and processing is often in unsafe conditions that can cause damage to workers' hands, eyes, and lungs," said Taylor. "Fair Trade is about respect; every purchase we make is a vote with the wallet. Fair trade purchases show respect for the people who provided food for us, and respect for ourselves and who we are as individuals."
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