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Boar's Head Expands its Simplicity Line

Boar's Head Expands its Simplicity Line


SARASOTA, FL
Monday, February 25th, 2019

Eating all-natural, organic products is always an adventure—you feel like you have to choose from either high-quality and flavorless or junk food that is tasty. Here to give consumers another option, however, is Boar's Head Brand®. The company is expanding its Boar's Head Simplicity line, which was first launched in 2016, to now offer a complete line of products including beef, turkey, ham, cheese, bacon, franks, charcuterie, and hummus.

"In the past, consumers who chose all natural and organic products believed they needed to trade taste for these attributes,” said Elizabeth Ward, Senior Director of Marketing & Communications. “At Boar's Head, we disagree. We leveraged over a century of experience in crafting fine foods along with our culinary expertise to deliver both things in our newly expanded Simplicity line. The response has been very positive."

The company is expanding its Boar's Head Simplicity line, which was first launched in 2016

Boar's Head Simplicity products will be available at select supermarkets, gourmet stores, and fine delicatessens nationwide, according to a press release. All of Boar's Head’s meats, cheeses, condiments, and spreads are made with high-quality ingredients and do not contain gluten, artificial colors or flavors, added MSG, fillers or by-products, or trans fat. To learn more about all the products included in the company's Simplicity line, visit the company’s website here.

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