In an effort to reduce food waste and ensure the freshest possible product, The Essential Baking Company has introduced its Bake-at-Home line—an innovative USDA Organic, Non-GMO Project Verified line of small-batch breads in a patent-pending package designed to ensure freshness for months rather than days.
“We created our Bake-at-Home line to give customers that irreplaceable experience of hot fresh-baked bread straight out of your oven,” said Marketing Manager Kuanny Yin. “We realize that customers don’t have the time to be making bread from scratch anymore, so we’ve taken those same organic quality ingredients and hand-formed them into a bake-ready loaf that is ready at your ready. It keeps fresh for weeks and bakes fresh in minutes!”
The company’s Bake-at-Home line is available in five varieties that are entirely free of preservatives and able to keep for an extended period without freezing. Varieties include French, Italian, Rosemary, Sourdough, and a French Baguette.
The company’s outer cardboard box is 100 percent recyclable and offers extra protection from accidental punctures to the package during delivery. And these stay-fresh packs allow for an extended shelf-life of several months, giving customers a fresh, artisan bread experience that conveniently stores away in the pantry.
Whereas most organic loaves spoil in a matter of days because of the lack of preservatives, The Essential Baking Company’s patent-pending, shelf-stable packaging preserves freshness and prevents breads from becoming stale and being thrown away thus reducing food waste, allowing the company to maximize its efficiency and sustainability.
And an attractive, clean label makes these loaves ideal for merchandising in deli destinations—alongside soft cheeses, olive oils, artichoke dips, tapenades, and other grab-and-go items.
Deli Market News will continue to report on innovative product offerings in the dairy, deli, bakery industries.