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McDonald's Korea Introduces French-Baked Macarons

McDonald's Korea Introduces French-Baked Macarons


SOUTH KOREA
Wednesday, March 2nd, 2016

French baked goods at McDonald’s? Delivered right to your door? If you happen to be in South Korea, this bizarre situation can become your foodie reality.

Created by French bakery Chateau Blanc, McDonald’s South Korea is adding four varieties of macarons to expand its McDelivery service that brings the chain’s products right to user’s doors. The macarons are being sold for 1800 won each (approximately $1.45 USD), and are available in vanilla, raspberry, chocolate, and caramel.

Via McDelivery

The little meringue sandwich cookies are one of McDonald’s first forays into a seemingly upper-class product. Analysts suspect the addition is in an effort to gain a more upscale customer base that its other products would not typically attract.

Along with the new macarons, McDonald’s South Korea is adding churros and dipping sauces, including chocolate, caramel, and strawberry. The churros are also being sold for 1800 won (~$1.45 USD), and the dipping sauces cost 500 won (~$0.40 USD) each. The minimum order amount to qualify for delivery is 8000 won (~$6.43 USD), according to the companies.

There are currently no plans to expand the new products into the U.S., but McDonald's uses foreign markets quite often to test items before expanding for American consumption. For more on McDonald’s developing bakery offerings, stay tuned to DeliMarket News.

McDonald’s South Korea



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