It wasn’t long ago that Fresh Thyme Market announced its new logo and advertising campaign, sharpening its competitive edge in the market. Now the company is bolstering its executive team, appointing Liz Zolcak as the new VP of Operations. With over 15 years of industry experience and time clocked with Kroger and Aldi, Zolcak brings a wealth of knowledge to the organic market.
According to Zolcak’s LinkedIn, she was most recently Kroger’s Vice President of Retail Operations. Prior to that, she was President at Ruler Foods, a discount grocery banner under Kroger. Zolcak spent a good portion of her career working her way up at Aldi, beginning as District Manager before eventually being promoted to Director of Corporate Buying in 2011. After that, she was promoted once more to Director of Marketing, a role which she held for five years.
Throughout her career, Zolcak has been a tour de force. While at Ruler, she made changes that allowed for greater fresh penetration.
Similarly at Aldi, she launched a better-for-you and on-the-go product line of 70 SKUs that supported fresh food. She has vast experience in developing, rebranding, and marketing.
Is this the beginning of an executive shakeup at Fresh Thyme? Deli Market News will be sure to keep you updated.