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FreshRealm Acquires U.S. Marley Spoon; Michael Lippold Shares

FreshRealm Acquires U.S. Marley Spoon; Michael Lippold Shares


SAN CLEMENTE, CA
Tuesday, January 30th, 2024

More acquisition news has been revealed, this time shaking up the meal kit delivery sector! Further elevating its presence in this dynamic arena, FreshRealm has unveiled its acquisition of the operational assets of Marley Spoon, a subscription-based meal kit provider.

At the same time, Marley Spoon is acquiring bistroMD, a food-as-medicine subscription service—which will also join the FreshRealm platform.

Michael Lippold, Founder and Chief Executive Officer, FreshRealm"This strategic partnership with Marley Spoon marks a milestone for FreshRealm in shaping the future of the Fresh Meals solutions space and transforming this $900 billion market," said Michael Lippold, Founder and Chief Executive Officer of FreshRealm. "We are thrilled to empower meal providers like Marley Spoon and bistroMD with what they need to deliver on scale and efficiency. Our partnership will supercharge these established brands' ability to build innovative offerings for their customers and will lead to broader innovation in the Fresh Meals industry."

FreshRealm will now take over all of Marley Spoon's United States operational and supply chain infrastructure, integrating them into its U.S.-based network, according to a press release.

The $24 million transaction includes Marley Spoon's transfer to FreshRealm of three production and fulfillment facilities in Newark, New Jersey; Tracy, California; and Dallas, Texas. Marley Spoon forecasts the deal to increase margin and reduce cost.

FreshRealm announced its acquisition of the operational assets of Marley Spoon, a subscription-based meal kit provider

Through these new partnerships, as well as existing relationships with large retailers such as Kroger and Walmart, FreshRealm is uniquely positioned to offer custom-built solutions.

Where will this strategic deal take the meal kit delivery brand next? Keep reading DMN as we report.

FreshRealm
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