Shoppers in Los Angeles, California, will most certainly be letting out some "oohs" and "ahhs" as they stroll the aisles of Gelson's Markets' newest grocery store. Reimagining "the Gelson's experience," the grocer has unveiled a modernized concept in West Los Angeles, which will be its 28th full-service store.
"The demand has long existed for Gelson's in West L.A., and we are excited to be the grocery anchor in this new mixed-use development," said Gelson's President and Chief Executive Officer John Bagan. "We have carefully grown the Gelson's brand for more than seven decades. This is a long-awaited milestone for us, which we look forward to celebrating with the local community."
The new store features a serviced deli, meat, and seafood section, hot food bar, and cheese section. Other features of the store include a produce cutting and juicing section, as well as a robust floral department and self-serve salad bar.
The modernized-format store is designed by the award-winning firm Shook Kelley, which has brought its imagination to other new and renovated Gelson's stores, a press release explained. Decorated with a modern design and community-tailored amenities, the 33,000-square-foot space is accented with geometric metal shapes, light wood slats, and an abundance of playful wall art.
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Will we see this format pop up anywhere else? Deli Market News will keep an eye out.