KeHE Cares™, the non-profit foundation of KeHE Distributors, is using the expansive reach of Expo West 2019 to lend a hand to residents of Anaheim, California, and host one of the largest charitable events ever to be held at the mega-show.
“We have always been struck by the contrast between the seemingly endless food supplies at Expo West and the economic need in the surrounding neighborhoods,” said Brandon Barnholt, President and CEO of KeHE. “This event is our effort to address that imbalance and literally put food on the table for local families who may be struggling.”
Attendees can get in on the action by participating in a 2.5-hour event co-sponsored by Expo West producer New Hope Network and KeHE’s CAREtrade® partner, This Bar Saves Lives. At the event, KeHE employees and show attendees can help pack 2,000 boxes of food, featuring staples like pasta, rice, lentils, tuna, macaroni and cheese, canned tomatoes, jerky, applesauce, dried fruit, sunflower butter, and nutrition bars. According to a press release, all food has been donated by KeHE supplier partners, including Annie’s Homegrown, Arrowhead Mills, Cadia, Country Archer, Go Go Squeez, Nutiva, Patience Fruit, Peeled Snacks, Pomi, Sahale Snacks, SunButter, This Bar Saves Lives, Tilda, and World Finer Foods – DaVinci. Children’s Hunger Fund will then distribute the boxes to the surrounding community to help provide 100,000 meals.
KeHE also noted in a press release that it contributes 10 percent of company profits to KeHE Cares activities, which range from serving in local soup kitchens to creating healthy meal kits for the hungry, building and repairing homes, collecting relief supplies, and providing medical and social assistance to those in need locally and abroad.
For those interested in participating in this one-of-a-kind event, the meal-packing train will kick off at 7:30 am outside of the Anaheim Marriott, adjacent to the Anaheim Convention Center, the location of Expo West.
For more of the latest deli, dairy, bakery, and specialty foods news like this, stay tuned to Deli Market News.