The creative team at La Brea Bakery is two steps ahead, already looking forward to St. Patrick’s Day. To celebrate the festivities, the company has added a traditional New York Rye Loaf to its artisan portfolio, perfect for corned beef sandwiches.
“Demand for great-tasting rye breads has been steadily increasing, given consumers’ heightened interest in healthier breads,” said Brie Buenning, Director of Marketing at La Brea Bakery. “This flavorful artisan bread is perfect for everyday sandwich and toast recipes.”
The hearty bread is crafted on a foundation of wheat and rye flours, which are known for their health benefits, making for a moist, slightly dense interior with a crispy crust, a release explained. Caraway seeds, the aromatic hallmark of a classic rye loaf, are baked into the bread and sprinkled on top as a finishing touch.
Chef Jon Davis, Culinary Innovation Leader for La Brea Bakery, curated four mouth-watering recipes to celebrate the launch of La Brea Bakery New York Rye Loaf. These tasty creations include an open-face toasted tuna sandwich, a flavorful patty melt, and classic iterations of a New York pastrami on rye and a Rueben.
The New York Rye Loaf is Non-GMO Project Certified, Kosher, and Vegan. Its debut comes at a time when the demand for rye has been on the rise, with a 7 percent increase on foodservice menus and a 12.4 percent dollar increase in rye artisan bread sales.
La Brea Bakery New York Rye loaf is now available for retail with an SRP of $4.99.
St. Patrick’s Day will be here before we know it, so start getting your displays ready before the rush.