It’s online grocery’s world, and we’re just living in it. E-commerce and its retailer partners are continuing to grow, and this growth means that innovative companies need new leadership to help guide the way. Mercato, one such grocery partner, recently announced Jean-Michel Boujon as its new Chief Marketing Officer.
Boujon joins Mercato from Getaround where he acted as Vice President of Growth. He also acted as Senior Director of E-commerce at BookRenter.com and held leadership roles at The Ladders.com in New York and London.
In his new role with Mercato, Boujon will direct all efforts associated with Mercato’s brand, user acquisition, and lifecycle marketing.
He secured his Masters in Finance from the Burgundy School of Business in Dijon, France. He also attended Nottingham University Business School in Nottingham, United Kingdom.
“I am thrilled to announce that Jean-Michel has joined Mercato and to have him apply his talents to our company at such an important moment of our growth phase,” said Bobby Brannigan, Founder and CEO. “He has a proven ability to 10X marketplaces and execute innovative and creative marketing campaigns. We’ll also benefit greatly from his leadership skills as we develop teams across marketing, brand, and data.”
From all of us here at Deli Market News, we congratulate Jean-Michel Boujon on this new appointment!