If there’s one thing I love in this world, it’s iced coffee. Pair that with a company I’ve been writing about in my years as a trade news reporter, and you’ve got a recipe for obsession. Prairie Farms is expanding its presence in the ready-to-drink coffee category, introducing two new single-serve options in Mocha and Caramel flavors.
"Our award-winning single-serve milk lineup has consistently positioned Prairie Farms as the market leader for many years. Now, our half-gallon iced coffee has paved a successful path for new single-serve iced coffee options, allowing us to serve more coffee lovers than ever before. It delights with every sip, and we're proud to say it's made with 100% real milk," said Matt McClelland, Chief Executive Officer and Executive Vice President."Our farm families work hard to produce high quality milk, and we're always looking to support their efforts with new value-added products. Iced coffee is our first new product launch in 2024, with many more to come throughout the year."
The single-serve introduction was inspired by the success of the company's iced coffee, which has been sold in half gallon cartons since 2013, a press release explained.
Prairie Farms Barista Style Iced Coffee comes in 14 oz bottles, making it a convenient and affordable option for on-the-go consumers seeking an energy boost. The products will be available in thousands of convenience stores throughout America’s heartland and beyond. There will also be a strong presence in grocery and mass merchandiser outlets.
We’ll continue to report on the latest in the specialty sector so stay tuned to DMN!