It’s a banner year for banner expansion, and Southeastern Grocers (SEG) is looking to spread that energy for its Winn-Dixie format. Recently, SEG announced its plans to introduce four new Winn-Dixie stores throughout Florida, noting three former Earth Fare stores located in Boynton Beach, Jacksonville, and Lakewood Ranch, and one former Lucky’s Market in Gainesville will be completely converted on November 11.
“At Southeastern Grocers, we are committed to providing an exceptional shopping experience for all of our customers, and we are proud to soon introduce four new Winn-Dixie stores crafted with offerings for our customers’ distinct tastes and preferences,” Anthony Hucker, President and CEO, said. “We’ve expanded our product assortments in these new stores to ensure our customers have fresh, quality products at the right price for every meal. As we expand our footprint, we are able to support more communities throughout Florida and be the grocer our customers and communities can always count on.”
SEG will introduce new signature categories throughout the four Winn-Dixie stores with a wide product selection and specialty items in each department, as noted in the press release. Each store is being designed with a specialized approach to provide customers with a unique shopping experience featuring the highest-quality meats and seafood. Customers will immediately notice expanded varieties of signature items, including specialty cheeses, convenient take-and-bake pizzas, fresh sushi, and other grab-and-go meal options in the deli departments.
The full-service meat departments will feature 12 flavors of fresh-made specialty sausages and Certified Angus Beef® cuts which are carefully inspected for marbling, maturity, sizing, quality, and tenderness to meet 10 exacting standards that are more selective than USDA choice and prime beef. As an exclusive retailer of Certified Angus Beef in the Southeast, SEG is able to provide all Winn-Dixie customers with premium beef at a very affordable price. Shoppers can also enjoy a wide range of specialty food selections for various dietary preferences throughout the new stores, including an expanded offering of organic, natural, and gluten-free options.
As noted in the release, these store openings are the first of eight new Winn-Dixie stores throughout the state of Florida. Winn-Dixie’s continued store growth will also include the introduction of new locations in Ft. Myers, Lake Mary, and Melbourne later this year and Viera in early 2021. This expansion follows the February opening of a new Winn-Dixie store in the grocer’s hometown of Jacksonville in response to the local city and community plea to combat an impending food desert in the Brentwood community with the closing of a Publix store.
The eight new Winn-Dixie stores will provide more than 700 jobs and opportunities to community members throughout Florida. The grocer is encouraging engaging, energetic individuals interested in joining the certified Great Place to Work® and committed to providing customers with quality service to apply online.
Will we see more expansion projects from the grocer in other markets? Deli Market News will continue to follow the newswire.