2019 was an exciting year for Walmart Mexico (Walmex), as the retailer began the year with the strategic optimization of its supplier relationships, as we reported on AndNowUKnow in February. This strategy appears to have paid off, and last year marked Walmart’s biggest Mexico expansion since 2013, opening 134 new stores within one of the retailer’s largest markets, according to CNBC.
Walmart now operates 3,407 stores in Mexico—a number that places it second, just behind the U.S., in amount of stores, according to the company in a monthly report. The majority of these new stores fall under the Bodega Aurrera family including the Bodega Express format, which is more cost effective to build than some of Walmart’s other formats. According to the news source, the Bodega chain is Walmart’s way of appealing to low-income communities in Mexico.
In addition to the surplus of Walmex locations, the company reported a 2.6-percent rise in sales for December, while the overall sales for Mexico locations rose by 4.1 percent.
Will Mexico remain one of Walmart’s largest regions? Keep reading Deli Market News for more updates.