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Chobani Launches Greek Yogurt as a Condiment with New Packaging

Chobani Launches Greek Yogurt as a Condiment with New Packaging


TWIN FALLS, ID
Wednesday, August 8th, 2018

I’ve been using Greek yogurt in place of sour cream for years, and I assure you, it tastes exactly the same—without the added fat. Capitalizing on a consumer trend toward healthy alternatives, Chobani introduced its first foray into condiments with Chobani Savor. The Greek yogurt comes in a squeezeable, resealable pouch that stores longer than regular yogurt cups. It’s the same yogurt, but in a trendy new packaging.

Online publication magicvalley.com spoke with Kai Sacher, Chobani’s Senior Vice President of Global Research and Development, about this latest product.

Kai Sacher, Senior Vice President of Global Research and Development, Chobani“This packaging helps the consumer to learn Greek yogurt is a condiment,” said Sacher.

According to Sacher, Chobani Savor has fewer calories, less fat, and three times the protein as sour cream, and can be used on potatoes, tacos, nachos, salads and more.

“For somebody who likes this this type of food, it’s the perfect marriage between nutritious and delicious,” Sacher said.

The 14 oz packages are made with both whole milk and low-fat plain Greek yogurt and are rolling out on shelves this month, according to the article. The packages are assembled by new machinery the company brought in, and are currently only produced in Twin Falls, where Chobani’s Research and Development is headquartered.

The 14 oz squeezeable, resealable pouch stores longer than regular yogurt cups

“This is highly sophisticated technology,” Sacher said. “It’s a total new experiment."

He also stated that Chobani has always made an effort to encourage people to use Greek yogurt in cooking, but this latest packaging update will make it that much more convenient.

Who else is up for some tacos topped with Chobani?

Chobani


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