In August we had an exclusive interview with Hass Alireza, Founder and CEO of Natural Intentions®, to discuss the company’s The Daily Crave® product line of vegan chips. Now moving into another sector of the snacking category, The Daily Crave is launching a line of vegan churro bites called Beyond ChurrosTM, inspired by the classic churros enjoyed worldwide. In doing so, this plant-based company has entered the specialty cookie category.
“We are excited to be venturing into the cookie, deli, and bakery aisles and are thrilled to be taking better-for-you snacks to the next level. Now everyone can enjoy these delicious first-to-market Beyond Churros at home or on the go,” said Alireza.
According to a press release, Beyond Churros combines a taste of the time-honored churro complemented by revolutionary ingredients like cassava, lentils, and beans. They are offered in four decadent flavors: Original Cinnamon, Coconut, Salted Caramel, and Double Chocolate. Each serving contains 4 grams of plant-based protein, 2 grams of fiber, and is baked and filled with a creamy, non-dairy chocolate flavored filling. These crunchy snacks are gluten-free, grain-free, soy-free, peanut-free, dairy- free, non-GMO, and vegan. With only 5 grams of sugar per 10 churro bites, these new products will be a hit with parents and younger generations alike.
Beyond Churros is part of The Daily Crave’s new Beyond Series that includes Beyond PuffsTM, which can also be found in four vegan flavors with attributes similar to those of Beyond Churros.
For more innovative companies solidifying their hold in the snacking space, keep clicking back to Deli Market News.