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Harps Food Stores Partners With Grocery TV; David Ganoung and Don Oelke Detail

Harps Food Stores Partners With Grocery TV; David Ganoung and Don Oelke Detail


NEW YORK CITY, NY
Friday, June 14th, 2024

Engaging shoppers can be achieved in a multitude of ways, and one of them is the implementation of unique retail media solutions. Harps Food Stores has teamed up with Grocery TV, leveraging the company’s solution to communicate with its shoppers through captivating digital displays.

David Ganoung, Senior Vice President of Marketing and Chief Marketing Officer, Harps Food Stores"Grocery TV has allowed us to modernize our in-store marketing and simplify campaign management through their intuitive CMS," commented David Ganoung, Senior Vice President of Marketing and Chief Marketing Officer at Harps. "Best of all, they've handled the heavy lifting in terms of setting up and managing the network, so that we can focus on digitizing our in-store campaigns and providing a cohesive experience for our customers."

According to a press release, the Harps team will use Grocery TV's Content Management System (CMS) to launch and track in-store digital campaigns.

Harps Food Stores recently partnered with Grocery TV to take advantage of its end-to-end in-store retail media solutionNot only does this partnership underscore Grocery TV's ongoing mission to provide full-service solutions to retailers, but it gives them a more impactful way to influence and connect with consumers.

Don Oelke, Co-Founder and Chief Operating Officer, Grocery TV"Our goal is to make it easy for retailers to set up, manage, and monetize their in-store retail media networks," says Don Oelke, Co-Founder and Chief Operating Officer, Grocery TV. "We're excited to be partnered with Harps, a retailer well-known for their customer service, and look forward to helping them build even stronger connections with their customers through a best-in-class in-store retail media network."

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Harps Food Stores
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