The International Dairy Deli Bakery Association (IDDBA) has brought some exciting news across our desk as some of the speakers are announced for the upcoming IDDBA 2024 show. The latest to join the insightful Speaker Lineup are Chip and Joanna Gaines.
“Having Chip and Joanna Gaines take the stage at IDDBA 2024 to share their story of success epitomizes the heart and passion of our industry,” noted Jeremy Johnson, IDDBA’s Vice President of Events.
The Gaineses will share with audiences how they lead with creativity, curiosity, risk-taking, and a commitment to improving the lives of others to build a brand that today is known and loved by millions, a press release explained.
Chip and Joanna Gaines are the founders of Waco, Texas-based company Magnolia, which they started together in 2003. What began as a tiny home decor shop has since evolved into an expansive national home and lifestyle brand that includes Magnolia Market at the Silos, Magnolia Table, Silos Baking Co., Magnolia Press, and more.
Chip and Jo are also co-creators of Magnolia Network and have authored 10 New York Times bestsellers.
This year marks the 60th anniversary of IDDBA, which makes IDDBA 2024, Houston Texas one of the biggest shows ever, the organization's release noted. Registration is currently open for the show, which takes place on June 9–11 in Houston, Texas.
Make sure your calendars are marked for this exciting industry event!
