The snacking category continues to be a favorite go-to for most consumers, especially since more companies are bringing forth healthier options for conscientious shoppers. Halo Foods is known for its expansive portfolio of better-for-you bars, and the company is reaching greater heights as a result of a recent acquisition. An affiliate of Peak Rock Capital, a leading middle-market private investment firm, announced that it has completed its acquisition of Halo Foods in partnership with the management team of Halo.
“The management team of Halo has worked tirelessly to build the company into an industry-leading provider, serving retailers and brands. We believe our partnership with Peak Rock will help Halo to accelerate its strong growth trajectory by drawing on their extensive experience in food and beverage and by continuing to invest in our people and capabilities,” said John Tague, Chief Executive Officer of Halo.
Headquartered in Newport, Wales (U.K.), Halo is a leading manufacturer of healthy bars and snacks, with an extensive portfolio that includes cereal bars; fruit and nut bars; and gluten-free, high protein, and nutritionally controlled bars, including the rapidly growing “Skinny” brand.
According to the press release, Halo Foods has a diverse customer base including national retailers and established international brands. Halo has built an outstanding reputation for providing excellent customer service and exceptional product quality with a focus on the better-for-you segment.
“Halo represents an exciting opportunity for us to invest in a leading provider within the growing European snacking space,” Alex Dabbous, Managing Director of Peak Rock Capital Europe, said. “We are excited to partner with the company’s talented management team to grow this platform through opportunities such as expanded distribution, product innovation, investments in the company's operational capabilities, and add-on acquisitions.”
The acquisition of Halo Foods represents Peak Rock’s eleventh investment in the food and beverage industry in recent years.
“This transaction is another example of Peak Rock's deep experience in the food and beverage segment,” Anthony DiSimone, Chief Executive Officer of Peak Rock Capital, added. “We will continue to seek additional platform investments within the industry across Europe and North America, as well as add-on acquisitions that we believe could benefit from our ability to drive rapid growth and improve performance.”
With a powerful partnership in the making, the snacking category is in for a real treat. For more updates in the specialty, deli, and dairy industry, keep checking back to Deli Market News.