Pizza Girl™ is gracing retail shelves once more as it reenters the market with three updated sauce varieties: Marinara, Arrabbiata, and Vodka flavor profiles. After a pause in its operations due to the pandemic, the specialty sauce purveyor is coming back stronger than ever as it relaunches in Gelson’s Markets in California.
“Coming from an Italian family of pizza makers, it was always a dream of mine to have a home product line featuring my grandmother’s recipes, reinvented, for everyone across the country to enjoy,” said Caroline D’Amore, Executive Chef and Owner of Los Angeles-based family restaurants, D’Amore’s Pizza, and CEO and Founder of Pizza Girl. “Essentially, the pizza business is in my DNA, and I am proud to carry on the tradition through my own interpretation, keeping my great grandmother’s recipes alive, following in my dad’s entrepreneurial footsteps, and adding my own modern touch.”
According to the release, Pizza Girl is now ready for a relaunch with a stronger foundation than before. Ready to meet the demand for her sauces, D’Amore has had time to properly align her production and farm locations and work with suppliers and partners who will strengthen her vision.
“The integrity of our product is everything, and we will only ever produce and put out sauces that are up to these standards," D’Amore added. "If it meant pausing to adjust our growing needs to meet consumer demand, along with personal events, then those were the necessary steps to take. We are so excited to be rolling out our new product inventory this spring, into forever.”
Alongside the relaunch of its e-commerce site, Pizza Girl is now available at Gelson’s Markets in 24 oz glass jars with plans to expand to other retailers throughout 2021. The family-derived recipes originated with D’Amore’s great grandmother, “Big Mumma,” in Italy, and have been perfected over time in California using only local, USDA-certified organic ingredients sourced with integrity.
Being a socially conscious company with integrity is the backbone of Pizza Girl. In addition to donating 5 percent of profits from every jar sold to charities close to D’Amore’s heart, Pizza Girl has partnered with shipping companies that share its belief in sustainable, eco-friendly packaging inclusive of recycled materials.
“After seeing the amount of plastic used in this industry, from packaging to the use of plastic jars, we see it as our responsibility to be as environmentally conscious as possible,” said D’Amore. “Pizza Girl is for families to enjoy together. We need to ensure our planet is healthy so that future generations can continue to enjoy the earth’s natural bounty.”
For more specialty, deli, and dairy developments in the industry, keep checking back for the latest.