PS Seasoning, a global company dedicated to flavor innovation, is celebrating the first day of spring with the announcement of a new wing rub line. According to the National Chicken Council, Americans are expected to consume approximately 33 billion wing segments in 2025. This collection features three beloved fan favorites and introduces an entirely new creation, Sesame Chili Citrus. Perfect for adding a flavorful twist to America's favorite finger food, this versatile line is ideal for everything from championship game preparations to weekend backyard grilling.
“When it comes to wings, ordinary just won't cut it. Our customers crave bold, unforgettable flavors to elevate their wing game,” said Gretchen Miller, Senior Vice President of Marketing and Communications for PS Seasoning, in a recent press release. “Our new Sesame Chili Citrus, featuring the ultra-trending gochugaru chili, brings an exciting Asian-inspired blend that taps into the growing demand for international flavors. At the same time, we’re embracing our classic favorites like Spicy Pickle and Chicken and Waffle, ensuring every wing is packed with the best flavor in every bite.”
The full line-up includes:
Developed by PS Seasoning’s expert team in the company’s state-of-the art Culinary and R&D Center, this expanded product portfolio is not only for chicken, but also adds gourmet flavor to pork, seafood, roasted vegetables and more. The wing rubs are packaged in new premium glass jars, providing more seasoning at a better value.
The wing rubs are available individually or as a bundle at psseasoning.com and select grocery and specialty stores.