Rich Products is determined to help fellow industry members stay ahead of key trends. The company recently announced the launch of an online course titled Rich’s Megatrends: 2024 Food Trends You Need to Know. The digital program is currently available through Rich’s Academy, a free training and education platform.
“Over 10 years ago, we developed Rich’s MegaTrends as an internal trend and market-tracking program for our leaders and associates,” said Amanda Buonopane, Senior Manager, Strategic Insights. “After seeing the value it provided our people, informing strategy and key business decisions, we decided to create an external version that would serve as a dynamic educational resource for food industry professionals.”
According to a press release, Rich’s MegaTrends focuses on the latest disruptive consumer trends impacting the food industry, including technology, sustainability, consumer behavior shifts, and more.
“We’re seeing more competition, disruption, and change in today’s marketplace than ever before, which is being accelerated by socio-economic forces, demographic changes, and a shift in purchasing power among younger generations. Businesses must remain ahead of the curve to be successful, and this course is a valuable resource to help them do that,” added Buonopane.
Below are some of the key trends covered in this course:
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