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Sabra® Rolls Out Roasted Garlic and Spicy Harissa Mediterranean Garlic Dips; Olu Diyaolu Shares

Sabra® Rolls Out Roasted Garlic and Spicy Harissa Mediterranean Garlic Dips; Olu Diyaolu Shares


WHITE PLAINS, NY
Tuesday, September 12th, 2023

The beauty of dips is their ability to transform snacking occasions, and Sabra® understands. The maker of hummus and plant-based dips and spreads is adding more Mediterranean flair to the category with the launch of its Roasted Garlic and Spicy Harissa dips, serving as flavor-packed swaps for classic offerings.

Olu Diyaolu, Global Chief Research, Development, and Sustainability Officer, Sabra®"We're thrilled to launch another big flavor innovation in dips," said Sabra's Global Chief Research, Development, and Sustainability Officer Olu Diyaolu. "Sabra's Mediterranean Garlic Dips were crafted from a place of food passion and a determination to delight dip lovers with outstanding taste, vibrant herbs, spices, and a creamy, satisfying texture. The Roasted Garlic and Harissa dips deliver such a rich and bold flavor, that they instantly jazz up everything from chips and veggies to salads and fish dishes. If you've been eating the same white dip your entire life and are ready for something new, we think you'll savor the flavor of the Mediterranean and retire the rest."

Sabra's Mediterranean Garlic Dips are plant-based, dairy-free, and are hitting shelves at Target stores across the Midwest now and nationally on Amazon Fresh by early October, a release explained.

Sabra® is once again shaking up the dip category with the launch of its Roasted Garlic and Spicy Harissa dips

The dips are inspired by traditional recipes and feature a mixture of zesty herbs and spices, drizzles of olive oil, and sea salt. The Roasted Garlic flavor has deep and slightly sweet notes, while the Harissa pairs the bite of red chiles with the rich taste of coriander and caraway.

Each contains clean ingredients, no artificial preservatives, and is dairy-free. This makes them a delicious, creamy choice for vegans and lactose-intolerant consumers who traditionally avoid standard white dips. Sabra Mediterranean Garlic Dips are available in the deli department and are plant-based, gluten-free, kosher, and made with non-GMO ingredients.

I can’t wait to get my hands on these flavors, and I know your shoppers will feel the same way!

Sabra®