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Specialty Food Association Amplifies BIPOC Voices and Brands; Bill Lynch and Clara Paye Discuss

Specialty Food Association Amplifies BIPOC Voices and Brands; Bill Lynch and Clara Paye Discuss


NEW YORK CITY, NY
Friday, May 20th, 2022

Increased diversity in the food industry is one of the many great successes we have made over the past few years, and the Specialty Food Association (SFA) is utilizing its resources to support more diverse-owned and -operated businesses. Furthering this commitment, the organization has announced the debut of (included) at the 2022 Summer Fancy Food Show, a membership collective dedicated to mutual success, advocacy for diverse representation, and a commitment to amplifying Black, Indigenous, and people of color (BIPOC) voices and brands in the specialty food industry.

Bill Lynch, President, Specialty Food Association"I'm excited to partner with (included) and for their debut at the Summer Fancy Food Show," said Bill Lynch, SFA President. "Our DEI Committee has been working hard on initiatives, and this is an important step for advancing diversity, equity, and inclusion in the specialty food industry."

The membership collective includes CPG companies led and mostly owned by Black, Indigenous, Latinx, Asian, and other Chief Executive Officers of color, according to a press release. (included) is open to BIPOC who hold the top leadership position in any CPG company, and will have a pavilion comprising 10 brands at the Summer Fancy Food Show on June 12–14 at the GBAC-certified Javits Center in New York, New York.

The Specialty Food Association has announced the debut of (included) at the 2022 Summer Fancy Food Show, a membership collective dedicated to mutual success, advocacy for diverse representation, and a commitment to amplifying BIPOC voices and brands in the specialty food industry

As explained in the release, the primary goal of (included) is to help buyers and press find BIPOC-led and founded companies at the show by connecting them with (included) members. In addition to the debut of (included) at this year's show, SFA is also seeking to elevate the program into one of its many signature strategic programs.

Clara Paye, Founder, Unite Foods"(included) is more than just an organization for BIPOC CEOs. It is a volunteer-led community and a place to create belonging for those sometimes on the margin. (included) hopes to improve the chances for success for BIPOC brands. We do this by creating opportunities for the food industry to find and create meaningful connections with our member companies," Clara Paye, Founder of Unite Foods, commented.

To find out which companies will be exhibiting at this year's (included) pavilion, click here.

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Specialty Food Association
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