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Specialty Food Professionals Spark Growth at SFA Summit

Specialty Food Professionals "Spark Growth" at SFA Summit


NEW YORK CITY, NY
Friday, March 22nd, 2019

From April 7-9 at the Hilton Rosemont Chicago O’Hare, the Specialty Food Association (SFA) will be hosting the Specialty Food Business Summit. The goal of the summit is for hundreds of specialty food professionals to “spark growth” in their businesses.

Phil Kafarakis, President, Specialty Food Association“We work year-round to promote both our members and the $140.3 billion specialty food industry,” said Phil Kafarakis, President, in a recent press release. “Empowering SFA members through education is an essential part of that work. This year’s Summit is designed to ‘spark growth’ as we offer our members access to thought leaders who will share proven business plans and concepts that build success. This access is one of the values of SFA membership. From start-ups to established companies, the Summit’s programming and peer-to-peer learning opportunities will have something for everyone.”

The Specialty Food Business Summit will take place at the Hilton Rosemont Chicago O’Hare

The press release noted that the Summit is open to SFA members and nonmembers alike and will feature leading experts in strategic planning, brand positioning, data-driven selling, shopper marketing, purpose-driven leadership, and maximizing profit.

Featured sessions include:

  • Create a Strategic Plan for Growth
  • Positioning Your Brand for Maximum Impact on Shelf and with Consumers
  • Creating a Company Culture that Drives Growth and Accountability
  • Coupons, Shippers, And More
  • Shopper Marketing for Every Size Company
  • How to Prepare Your Business for Investment or Sale

In addition to industry insight and education, social events throughout the Summit will offer attendees the chance to forge new connections.

For the latest in specialty food news, keep reading us here at Deli Market News.

Specialty Food Association