Publix shoppers across several Eastern states will be delighted to spot new snacking options on their shelves. Recently, Utz Brands tapped the Florida-based retailer to introduce its portfolio of Utz®, ON THE BORDER® Chips & Dips, Zapp’s®, and Golden Flake® snack foods across nearly 1,300 stores. These new placements add Utz Brands to more stores in Alabama, Florida, Georgia, North Carolina, South Carolina, Tennessee, and Virginia.
“Introducing these Utz Brands to Publix guests expands our reach to meet the ever-growing demand for our snacks,” said Chief Customer Officer Mark Schreiber. “We know our fans will appreciate finding their favorite Utz, ON THE BORDER, Zapp’s, and Golden Flake snacks at their local Publix and across the Southeast. Utz fans and new consumers to our brands will enjoy discovering the family-crafted flavor in each of our recipes.”
Utz’s snack food lineup of items that are now available at Publix include:
According to the release, the Utz story began in 1921 in Hanover, Pennsylvania, in the small-town kitchen of Bill and Salie Utz. They believed potato chips could be better and should be made from clean and simple ingredients to bring out the natural flavor of farm-fresh potatoes. Today, Utz remains focused on Family-Crafted Flavor, reflecting the brand’s pride in its family legacy, the love baked into every Utz snack, and the carefully crafted flavors families love.
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