What a time to be alive! Dietz & Watson recently announced that, by the end of 2020, its deli slicing meat—including turkey, chicken breast, ham, and roast beef—will be uncured. Neither nitrates or nitrites will be used in the curing process for these products. The company will also release an updated and on-going list of uncured products on its website as they hit the market.
“We will be removing nitrates and nitrates from many of our other products, including franks, sausages, and snacks and will be making announcements as we do,” said Lauren Eni, VP of Brand Strategy, and a 4th-generation family member. “Our turkey and chicken breasts have always been uncured, so removing nitrates and nitrites from some of our other products is just another step towards giving consumers the most choice at the deli."
In the mid-70s, Dietz & Watson introduced its Gourmet Lite line, which featured lower sodium, low fat, and low cholesterol turkey breast and deli ham, as well as no-salt added turkey breast. According to the company’s press release, it is proud of its Originals line of Organic and No Antibiotics Ever deli meats and cheeses, which are already nitrate- and nitrite-free.
“We are all about, and have always been about, responding to what consumers want, and we pride ourselves on giving consumers the most choice at the deli," said Eni. “While there is very little evidence that nitrates are harmful, more and more consumers are choosing to eat meats that are not cured with nitrates, so we found a natural way to get that traditional color and flavor in cured meats without them.”
The press release noted that nitrates are found in small amounts in processed meats, in larger amounts in foods like vegetables, and drinking water. Nitrates and nitrites are frequently added to processed meats like bacon, ham, sausages, and hot dogs.
Thank you to Dietz & Watson for continuing the transparency trend! Stick here at Deli Market News for the latest in specialty food updates.