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Carl Buddig and Co. Announce Chicago Blackhawks Sponsorship and New Ad Campaign

Carl Buddig and Co. Announce Chicago Blackhawks Sponsorship and New Ad Campaign


CHICAGO, IL

Carl Buddig & Co, the maker of popular Buddig lunchmeats and Old Wisconsin sausage and meat snack products, is announcing a new, digital advertising campaign in accordance with its sponsorship of the Chicago Blackhawks hockey team.

Beginning December 1, 2013, Carl Buddig & Co. advertisements will be featured on WGN radio and the Chicago Tribune, in-game advertising, sponsorships and contests, in-store advertising and POS, and a WGN Radio Fan Van tour will make key retail stops supported with on-air promotions, according to Yahoo.

“The Blackhawks are truly Chicago’s team and a family favorite and we couldn’t be more proud of our new sponsorship affiliation,” said Tom Buddig, executive vice president of marketing. “As a team that shares our commitment to celebrating traditional family values, our Blackhawks partnership will bring greater consumer awareness to our brands.”

Featured products supported by the 82-game sponsorship include Buddig Original Lunchmeats, Premium Deli, Deli Cuts, and Cracker Snackers, along with Old Wisconsin Snack Bites, Snack Sticks, Snack Slices, and Summer Sausage.

Keep a lookout for these new ads coming this December!

Yahoo

Carl Buddig & Co.

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