Carl Buddig & Co, the maker of popular Buddig lunchmeats and Old Wisconsin sausage and meat snack products, is announcing a new, digital advertising campaign in accordance with its sponsorship of the Chicago Blackhawks hockey team.
Beginning December 1, 2013, Carl Buddig & Co. advertisements will be featured on WGN radio and the Chicago Tribune, in-game advertising, sponsorships and contests, in-store advertising and POS, and a WGN Radio Fan Van tour will make key retail stops supported with on-air promotions, according to Yahoo.
“The Blackhawks are truly Chicago’s team and a family favorite and we couldn’t be more proud of our new sponsorship affiliation,” said Tom Buddig, executive vice president of marketing. “As a team that shares our commitment to celebrating traditional family values, our Blackhawks partnership will bring greater consumer awareness to our brands.”
Featured products supported by the 82-game sponsorship include Buddig Original Lunchmeats, Premium Deli, Deli Cuts, and Cracker Snackers, along with Old Wisconsin Snack Bites, Snack Sticks, Snack Slices, and Summer Sausage.
Keep a lookout for these new ads coming this December!