LISLE, IL
Eckrich, Kroger, Randy Houser and Operation Homefront joined forces to honor Vincente Aguilar and his family.
Before Houser’s concert, Vincente and his family were taken backstage to meet the country singer who surprised the family with a Kroger gift card for $1,000 toward the purchase of groceries, courtesy of Eckrich.
"Any time I can spend some of my time with a military family is special for me," commented Houser. "These families have sacrificed so much so I can go out and perform and do what I love. It was great to meet the Aguilar family, hear their story and have them enjoy the concert courtesy of my partner, Eckrich.”
Operation Homefront is a national nonprofit that provides emergency financial and other assistance to the families of service members and wounded warriors, according to a press release.
"Like Eckrich, Kroger and Randy are great supporters of our military families," said Chuck Gitkin, Vice President, Marketing, Innovation and R&D for John Morrell Food Group. "We are thankful for their service and are honored to surprise them with an exciting experience backstage with Randy Houser and $1,000 in free groceries at Kroger."
This marks the third year that Eckrich has partnered with Operation Homefront. The company has raised more than $750,000 for charity through its "Operation Inspiration" program.
For more information about Eckrich and "Operation Inspiration" please click here.
