LAKE SUCCESS, NY
Hain Celestial has announced it has acquired
Rudi’s Organic Bakery in a
$61.3 million transaction. Rudi’s generated approximately $60 million in net sales in 2013 and is expected to be accretive to Hain Celestial’s earnings in fiscal year 2015, according to a press release.
“We are very excited by the strategic acquisition of Rudi’s, a leading certified organic bread brand, which expands our participation into
11 of the top 20 natural categories in the United States,” said Irwin D. Simon, Founder, President, and CEO of Hain Celestial. “At Hain Celestial we look for the latest trends, and consumers are increasing their purchases of whole grains, organic, and gluten-free product offerings.”
Hain Celestial plans to expand Rudi’s into
different categories and
expand its brand offerings into various channels of distribution including the conventional, mass, and club channels.
“I am thrilled for all of the employees of Rudi’s that we are joining the Hain Celestial family! They are a leader in organic and natural products, and this will be the perfect home for our brand, an industry icon since 1976,” said Jane S. Miller, President and CEO of Rudi’s.
Congratulations on the successful acquisition, Hain Celestial!
Hain Celestial
Rudi’s Organic Bakery
