DARIEN, CT
Norseland Inc. is now introducing Jarlsberg® Minis as a grab-and-go complement to their gourmet cheese selection. Dipped in wax and wrapped in cellophane, the cheese snacks replicate the classic Jarlsberg® wheel.
“Jarlsberg® Minis is a snack that works on many levels – it’s a healthy snack choice while also satisfying the need for indulgence. It’s delicious, portable – perfect for those who eat on-the-go and great to put in your lunch bag. Jarlsberg is a brand consumers recognize for its premium quality.” Deborah Seife, General Manager of Marketing with Norseland Inc., tells DeliMarketTV.
These easy-to-carry Minis have a mild, mellow, nutty flavor and come in attractive 100g bags with five 20g cheeses per bag. Norseland highlights how these 70 calorie portions present a healthy choice for busy consumers on the go, according to a press release.
When released the Jarlsberg® Mini will be supported by full in-store merchandising and an ongoing multi-faceted marketing program.
