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Publix Launches New Social Media Campaign

Publix Launches New Social Media Campaign


LAKELAND, FL
Publix Supermarkets has launched a new Twitter initiative to reach out and establish closer relationships with its fans and cheese lovers alike.

The Twitter hashtag “#PublixCheese” was created to help Publix customers follow updates about the company’s cheese buying process and where Publix representatives go to find the cheese Publix sells in stores, according to the Herald-Tribune.

A recent post encourages Twitter followers to retweet photographs of cheese curds, which Publix customers could sample at a Wisconsin farm. However, Publix does not yet carry cheese curds in stores.

Be sure to take a look and follow what Publix has in store!

Publix

Herald Tribune

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