Longtime partners Hormel Foods and Associated Wholesale Grocers (AWG) don’t just get together to slay the business game, the duo also lend their combined strengths to better the lives of others. In the spirit of the recent holiday season, Hormel and AWG jointly donated 9,000 pounds of Hormel® Cure 81® ham as part of the Hormel Cure 81 Hams for Hunger™ program.
“Hormel Foods is proud to partner with Associated Wholesale Grocers through AWG Cares, the employee charitable foundation of AWG to support hunger-relief efforts in the communities served by Associated Wholesale Grocers’ retailers and employees,” explained Stephanie Postma, Brand Manager, Meat Products Marketing at Hormel Foods. “The Hormel Cure 81 Hams for Hunger program highlights our long-standing relationship with Associated Wholesale Grocers, and we are honored to work together and make such a substantial contribution for those in need.”
Created in 1989, Hormel’s Hams for Hunger program is an ongoing partnership between the protein provider and grocery retailers across the country. According to a press release, more than $13 million dollars in ham have been donated since the program’s inception, in turn feeding tens of thousands of families.
“We are extremely grateful to have such generous vendor partners like Hormel to help us facilitate this donation on behalf of our independent grocery store owners represented in 3,800 locations across 36 states,” said Lori Turner, Chair of AWG Cares. “Our retailers are the lifeblood of their communities and help those in need day in and day out.”
All in all this holiday season, Hormel Foods donated more than 55,000 hams—at a whopping retail value of $1.1 million—to charities nationwide. Cheers to this beautiful business relationship putting its powers to good use!