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How Do You Make the Most out of Celebrating National Cheesecake Day?

How Do You Make the Most out of Celebrating National Cheesecake Day?

Wednesday, July 29th, 2015

Cheesecake is a combination of baking and dairy ingredient that is yummy enough it could have its own holiday… Oh wait, it does!

Today is National Cheesecake Day - and we’re here to help you celebrate both at work and at home.

On the work front:

This is the deli industry, and it’s important to know how to take a fun concept like a national day celebrating a baked good and turn it into a feasible marketing concept. For example, the Cheesecake Factory has taken this calendar opportunity to promote itself with a cheesecake slice at half-price to all its patrons. Now two days in the middle of the week that are not usually notable in the foodservice industry have become, at least this time of the year, incredibly busy and opened up to a large potential new consumer base.

Though the day is here, you can still use the promotional value. Continuing to celibrate and promote National Cheesecake Day through the weekend can reach many consumers who missed the fun during the work week.

On the home front:

Another aspect is offering a use for your product in a cheesecake recipe. With this approach, simplicity is key.

Why do we say that? Because this three-ingredients-and-you’re-done cheesecake has garnered more than 1.6 million views.

As we said, that cheesecake takes only three ingredients and allows you to participate in the best part of National Cheesecake Day - eating.

This entire cheesecake is composed of:

  • 3 Eggs
  • 4.3 oz White Chocolate
  • 4.3 oz Cream Cheese

Bake time is 45 minutes, while prep should only take 20 to 30. The result is a tasty dessert for you and your consumer base!