Supermarket chains like Wal-Mart, Kroger, and Tesco are diving into the online grocery business, offering consumers a “click & collect” service that values convenience above all.
With grocers quickly latching onto this trend, the International Dairy-Deli-Bakery Association (IDDBA) sought to understand the implications and opportunities “click & collect” provides retailers and suppliers.
In its latest research report developed exclusively for members, Online Grocery Models: Click & Collect and Drive, IDDBA and global retail intelligence firm RetailNet Group explore specific growth opportunities within the deli, dairy, and bakery categories, according to a press release.
If you are an IDDBA member, you can download the report for free by clicking here.
“Online channels for food purchase and pick-up are becoming a reality within the US retail food sector, creating challenges as well as opportunities,” said Alan Hiebert, Senior Education Coordinator, IDDBA. “Our latest research gives IDDBA members the information they need as they explore this important and growing retail channel.”
The report features:
To see a real-life demonstration of how Tesco has implemented click & collect, watch the video below.
If you’re interested in learning more about how this business model can impact your business, check out IDDBA’s latest report by clicking the link below.
