Meat-based snack brand Kalahari Biltong has made strides to accelerate the growth of its brand with the announcement of Chris Hickey as its new CEO. Hickey will be working alongside the company’s three co-founders, bringing a wealth of experience and adding value to the company’s well-established team culture. The new CEO will use his broad industry background and resources to guide key relationships with retailers, brand partners, and stakeholders as the business grows and scales.
“When we were looking for an additional team member to add to our family, we knew we wanted someone who was thoughtful, like-minded, and had experience that we did not have to help us navigate uncharted waters as we continue to rapidly grow—and Chris is just the right person,” said Tyler Noyes, Co-Founder, in a press release. “We sought an equal partner who would add value and bring new skill sets to the table as we continue to make our vision a reality. With his incredible track record of growing high-profile brands, we are confident that Chris' expertise will lead us in the right direction.”
Hickey earned a B.S. in Accounting from Villanova University and an MBA from the Darden School of Business at the University of Virginia. Hickey’s corporate career included acting as the CMO of EXOS, a high-growth, private-equity-backed human performance company. He additionally held a variety of marketing leadership positions at General Mills, Coors Molson, and Abbott Nutrition.
No stranger to filling the CEO role, Hickey has previously held the position at No Cow and The Isopure Company, both of which are also high-growth and disruptive, private equity-backed health and wellness consumer product companies. At The Isopure Company, for the first three years Hickey was essential in doubling the business, culminating in the company’s sale to Glanbia plc, a global performance nutrition and ingredients company based in Ireland.
“The founders of Kalahari Biltong have started an incredible brand through meticulous attention to making the very best-tasting, nutritionally on-trend snack product on the market and I'm thrilled to be joining a team with such phenomenal passion and conviction,” said Hickey. “As this will mark my third time as CEO, I've learned many lessons along the way and am pumped to work hand-in-hand with Tyler, Brett, and Robin to continue to build this remarkable brand, grow our team, build best-in-class partnerships, and introduce consumers to biltong.”
Deli Market News will continue to report on important new hires.