Litehouse Foods has a new Senior Vice President of Sales and Marketing, naming Brent Carr to this top leadership position. In his new role, Brent will report directly to President and CEO Jim Frank, and be tasked with leading the company into fast-paced growth in the dressings, dips, cheese, and herbs categories.
“My focus in this new role will be to align our sales and marketing teams and strive to strengthen our cross-functional relationships with our customers in each channel,” explained Carr. “Litehouse is a fast-growing brand and I am excited to work with our team to continue to build category leadership and innovation.”
A graduate of Boise State University with a degree in Marketing, Carr is a 30-year industry veteran, a press release says. After spending 15 years of his career at consumer packaged goods giant, Colgate-Palmolive, he then expanded his skill set into the produce industry by working at Fresh Express for 10 years leading their National Account Teams. Carr joined Litehouse in 2009 to help build the value-added channel and was promoted to Vice President of sales in 2012.
“Brent has been instrumental in helping our brand achieve year-over-year double-digit growth in our category, creating deep relationships with our customers and working cross-functionally at Litehouse to achieve outstanding results,” said Jim Frank, President and CEO. “He is widely respected in the produce business and we are proud to have him lead our sales and marketing teams.”
Carr currently lives in Idaho with his wife Lorri, and has four children and a granddaughter. He is active in his local community, the company says, and has been a long-time Leader with Boy Scouts of America. Recently, Carr completed a leadership program at the Philmont Training Center in New Mexico.