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Columbus Craft Meats Introduces Interactive Charcuterie Experience

Columbus Craft Meats Introduces Interactive Charcuterie Experience


SAN FRANCISCO, CA
Monday, December 17th, 2018

The art of creating a charcuterie board sometimes appears allusive, an impossible feat for us mere mortals. Knowing what cheeses and meats you like is already half the battle, but having to figure out what they pair with—and if they pair well together? Never fear, board lovers, Columbus Craft Meats has a brilliant solution. The company launched an interactive charcuterie experience, allowing consumers to easily create the perfect, personalized combination of craft meats and accompaniments this holiday season.

The company has launched an interactive charcuterie experience, allowing consumers to easily create the perfect, personalized combination of craft meats and accompaniments this holiday season

Logging onto ColumbusCraftMeats.com/build-your-board, one will see the selections of meats and flavor profiles available, as well as a digital wooden board. If you click on Soppressata, for instance, various accoutrement that pair best with the craft meat will appear on the board.

The website notes that you can “build your custom charcuterie board with up to six Columbus Craft Meat varieties. When you’re finished, enter your email to receive a shopping list of unique cheese, accoutrement, and wine pairings as well as your meat selections.” In addition, shoppers will get a $3 off coupon to save on Columbus’ products.

Consumers can build a custom charcuterie board with up to six Columbus Craft Meat varieties on the website

According to a press release, the digital charcuterie experience is available to make the holiday season a little easier and also allows consumers to learn more about their favorite salami—or learn about new ones! That sounds like a win-win to me.

For more news in the specialty food sector, stick with us here at Deli Market News.

Columbus Craft Meats
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