Frico Cheeses
Piller's Black Kassel - Snack like Royalty with Black Kassel Salami Whips
Visit The Fresh Food Group at IDDBA Booth #5128
Hain Pure Protein Touts New Plainville Farms Products, Logo and Packaging

Hain Pure Protein Touts New Plainville Farms Products, Logo and Packaging

Wednesday, February 17th, 2016

Plainville Farms® is getting an overhaul.

Hain Pure Protein Corporation (HPPC) announced on Tuesday that it is introducing new products, packaging, and a new logo for Plainville Farms, reflecting the brand’s values, heritage, and innovation in new products, according to a press release.

Plainville Farms' New Logo

The new look will be accompanied by a consumer campaign to increase awareness of Plainville Farms branded products in new and existing markets.

Jay Lieberman, CEO, Hain Pure Protein“Plainville Farms has been raising turkey on family farms since 1835 and as part of HPPC has expanded its product offerings and distribution to consumers across the United States,” said Jay Lieberman, CEO of HPPC. “Our commitment to the standards and values that have made this brand beloved to generations of families has enabled us to grow in current and new product areas, particularly whole, holiday and ground turkey, as well as deli products including organic chicken. Our new logo, packaging, products, and consumer campaign will enhance communication of our product features and benefits to meet evolving consumer demand for natural and organic poultry products, while the retention of our Earthwise™ seal demonstrates our continued commitment to quality and consistency.”

Plainville Farms

Plainville Farms will unveil the new packaging and products, including pre-sliced Organic Chicken Breast, during the Annual Meat Conference in Nashville, Tennessee later this month.

Both natural and organic ground turkey and burgers in new packaging will start shipping this month, followed by an expanded line-up of deli turkey products.

Stay tuned for more exciting new products coming out from Plainville Farms this year. 

Hain Pure ProteinPlainville Farms

Frico CheesesPiller's Black Kassel - Snack like Royalty with Black Kassel Salami WhipsVisit The Fresh Food Group at IDDBA Booth #5128

Have a new product, press release or story idea?

Let us know

In This Story

We offer a full range of turkey, chicken, and specialty poultry products for Meat, Deli, and Prepared Foods sections of natural and specialty food stores, conventional supermarkets, as well as...

Plainville Farms® turkey is never, ever administered antibiotics, fed a 100% vegetarian diet, and humanely-raised on family farms in accordance with Plainville Farms® standards, with no added...

Five Tasty Ideas to Liven Up Your Burgers and Patties

Pereg Natural Foods offers up a whole host of ways to switch up the classic summertime fare: hamburgers.
View Press Release

NMPF Statement on Federal Trade-Mitigation Package for Farmers

The federation estimates that producers have lost at least 2.3B dollars in revenues through March due to higher tariffs against U.S. dairy.
View Press Release

WCMA Adds Communications Staff as Member Services Grow

Claudia Looze, as WCMA's new Communications Assistant, will support the association's expanding array of member benefits.
View Press Release