Black Kassel - Snack like Royalty
Eiffel Tower - A creamy cow’s milk delight, featuring a chalky white rind and a cream-colored, buttery, soft interior that oozes when at the peak of ripeness and temperature
Hormel Foods Shakes Up Its Leadership Lineup

Hormel Foods Shakes Up Its Leadership Lineup

Monday, October 3rd, 2016

To further concentrate on the company’s innovations, corporate strategies, and marketing prowess, Hormel Foods Corporation has announced four key leadership appointments to stimulate its performance.

James P. Snee, President and Chief Operating Officer, Hormel Foods“The growth of Hormel Foods is a product of our continued focus on our formula for success as we grow our portfolio of leading consumer brands, accelerate innovation, complete evolutionary acquisitions and build our balanced portfolio," said James P. Snee, current President and Chief Operating Officer, who will move into the position of Chief Executive Officer as of October 31.

Also at the head of its unveiled executive shakeup comes the announcement of James M. Splinter as Group Vice President, Corporate Strategy, according to a press release. In his new role, Splinter will report directly to Snee and focus on the following business aspects:

  • Innovation
  • Corporate development and strategy
  • Consumer insights
  • Building the company’s digital and e-commerce capabilities 

“Jim Splinter has led impressive growth in our Grocery Products segment by expanding our legacy product portfolio, heading up the recent acquisitions of the SKIPPY® and Justin’s® brands and overseeing our MegaMex Foods joint venture," continued Snee. "In this new role, Jim will be focused on enhancing our business model, both organically and through strategic acquisitions, across our entire portfolio. He will also provide visionary leadership for our e-commerce capabilities, working closely with our customers to ensure that consumers have access to our products around the world, right from their devices.”

James M. Splinter, Group Vice President, Corporate Strategy, Hormel FoodsSplinter brings more than 30 years of experience with Hormel Foods to this position. He has carried numerous titles during his tenure, spanning several departments and subsidiaries of the company, including Product Manager for Meat Products, and Group Product Manager for Grocery Product Division’s Recipe Ingredient Group. Splinter possesses award-winning expertise of marketing campaigns, and has also held several senior marketing and group positions across Hormel’s operations.

Luis G. Marconi, Group Vice President, Grocery Products, Hormel FoodsLuis G. Marconi has been uplifted in the company to the position of Group Vice President, Grocery Products, to oversee the company’s branded grocery products and business. The brands to be focused on include SPAM®, SKIPPY®, Hormel® chili, MegaMex, and Justin’s®. 

The company stated that Marconi’s leadership over strategic product pillars of global, multicultural, healthy/holistic, and on-the-go products will make him an asset in his new appointment. Marconi joined the company in 2000 and has served in senior roles in the grocery and MegaMex divisions before being appointed as Vice President of Marketing for Hormel Foods Grocery Products in 2012. Marconi will report to Executive Vice President and President of Hormel Business Units Steven G. Binder.

Steven J. Venenga, Vice President, Grocery Products Marketing, Hormel FoodsHormel also named Steven J. Venenga as Vice President of Grocery Products Marketing, who will work with Marconi to bolster Hormel’s Grocery Products portfolio. In this role, Venenga will drive the marketing efforts, set strategies, and lead the brand and marketing teams.

Venenga joined Hormel in 1996 and has moved through several leading marketing positions in the company. Venenga has been involved with the brand integration of the Jennie-O Turkey Store®, where he also serves as a member of the Board of Directors, as well as retail product launches. Venenga most recently served as Vice President of Marketing for Meat Products for Hormel Foods. 

Swen Neufeldt, Vice Priesident, Meat Products Marketing, Hormel FoodsPromoted from President of Hormel Foods International, Asia Pacific, Swen Neufeldt has been now appointed as Vice President of Meat Products Marketing. Neufeldt will lead strategic marketing efforts for the meat products business of Hormel, which includes a variety of labels. 

Neufeldt first joined the company in 1996 as a Grocery Products Sales Representative, and quickly moved up to several more senior positions within a year. Neufeldt has also served in leadership positions for the company’s international endeavors, bringing substantial growth to the company’s operations in China which includes a new plant to open in 2017. 

“Congratulations to Jim, Luis, Steve and Swen on their appointments,” said Snee. “Each of these individuals brings significant leadership experience, unparalleled business acumen, and a focused dedication to our customers and consumers. I look forward to working with them in their new roles as we continue to bring enhanced growth and success to the company.” 

As the new leaders move into their roles, Deli Market News will keep an eye on the shifting corporate strategies and impact for the company and the market.

Hormel Foods

Black Kassel - Snack like RoyaltyEiffel Tower - A creamy cow’s milk delight, featuring a chalky white rind and a cream-colored, buttery, soft interior that oozes when at the peak of ripeness and temperature

Have a new product, press release or story idea?

Let us know

In This Story

Hormel Foods is a Fortune 500, multinational manufacturer and marketer of consumer-branded food and meat products, many of which are among the best known and trusted in the food industry.

The Spice Lab is Now USDA NOP Organic Certified

The USDA Organic seal assures consumers that products are 95% or more certified organic.
View Press Release

Valio Unveils On-Trend Food Innovations and Ingredients Solutions at SIAL Paris

The company plans to showcase its latest food innovations and tailor-made ingredients solutions at the upcoming show.
View Press Release

Charlotte-Based Hissho Sushi Makes N.C. Mid-Market Fast 40 List

This year marks 20 years since Hissho Sushi was founded in Charlotte, NC.
View Press Release

Anheuser-Busch Inbev & DS Smith Plastics Named 2018 Excellence in Reusable Packaging Award Winners

RPA announces two winners in the 2018 Excellence in Reusable Packaging award program.
View Press Release

It's Pumpkin Spice Season!

Litehouse debuts a fresh look for its line of deliciously indulgent caramel dips and a limited-edition flavor: Pumpkin Spice Caramel.
View Press Release

Time to Step Up Your Fall Menu Plan; Pereg Natural Foods Gets You Started

Suffering from pumpkin spice fatigue? Here are 14 savory reasons why you still need pumpkin spice in your life.
View Press Release

New Snack Bars Take the Tahini Craze to Healthy Delicious Heights

Absolutely Gluten Free introduces TahiniBAR, the energy bar made from sesame seeds, in three exciting flavors.
View Press Release

Apex to Represent Ice-O-Matic® in MAFSI Territory 16 & 19

Sales and sales support coverage by the global ice machine manufacturer now includes multiple states in the Midwestern U.S. with personnel in four major cities.
View Press Release

HNINA Receives Chocolatier's Award

International Chocolate Salon honors Vanessa (Hnina) Morgenstern-Kenan with The Chocolatier's Award.
View Press Release