Black Kassel - Snack like Royalty
Eiffel Tower - A creamy cow’s milk delight, featuring a chalky white rind and a cream-colored, buttery, soft interior that oozes when at the peak of ripeness and temperature
Perdue Farms Completes Final Step to Eradicate Antiobiotics in Chicken Production

Perdue Farms Completes Final Step to Eradicate Antiobiotics in Chicken Production


SALISBURY, MD
Monday, October 10th, 2016

Perdue Farms has reached its No Antibiotics Ever goal for chicken production, as the company has announced it has completed the final step towards eliminating all use of animal-only antibiotics. The company has eliminated the use of an antibiotic called ionophore, which is usually mixed into chicken’s feed to stop intestinal illness.

Jim Perdue, Chairman, Perdue Farms

“Stopping the routine use of human antibiotics was a big step, and addresses pressing concerns in the medical community,” said Chairman Jim Perdue. “But it didn’t answer the basic consumer question: was this chicken raised with antibiotics? ‘No Antibiotics Ever’ is the only claim we promote to consumers, because it answers all their questions with clarity and transparency. Some of our competitors are promising to reduce antibiotics, and others are trying to tell consumers it doesn’t matter, but our consumers have already told us they want chicken raised without any antibiotics.”

Perdue first stopped giving its chicken antibiotics that were used in human medicine two years ago, according to a recent press release. This move will also allow the company to answer consumer demand while simultaneously increasing availability of the products.

Perdue stated that this move will raise the percentage of chicken with No Antibiotics Ever from 67 to 95 percent.

Bruce Stewart-Brown, Senior Vice President of Food Safety, Quality, and Live Production, Perdue Farms (Photo credit: poultryhealthtoday.com)

“Through our experience raising no-antibiotics-ever chickens for almost a decade and exposure to organic production, we’ve learned to prevent diseases without antibiotics,” said Bruce Stewart-Brown, DVM, Senior Vice President of Food Safety, Quality, and Live Production. “If you can raise healthy chickens without routinely using antibiotics, why rely on them?” 

The company’s veterinarians prescribe an antibiotic treatment for an average of 5% of the company’s flock, and limits treatment only to what is appropriate. The company stated that chickens treated with any antibiotic are removed from its No Antibiotics program and sold through other channels. 

“Consumers want us to raise chickens in a way that doesn’t use antibiotics except if the chickens are sick and need veterinary care,” said Stewart-Brown. “We will never withhold an appropriate treatment.” 

This announcement is in line with Perdue’s Commitments to Animal Care, which the company says extends beyond industry welfare guidelines. Perdue’s program is based on the Five Freedoms, a global standard for welfare to reduce animal stress and suffering. 

The company also stated that the scale and commitment of Perdue has allowed it to answer consumer demand for changes in food production, and gives the buyer choice in the marketplace.

As consumer initiatives continue to spur companies towards new responsibilities and commitments, Deli Market News will have the latest.

Perdue


Black Kassel - Snack like RoyaltyEiffel Tower - A creamy cow’s milk delight, featuring a chalky white rind and a cream-colored, buttery, soft interior that oozes when at the peak of ripeness and temperature

Have a new product, press release or story idea?

Let us know

In This Story


PERDUE® is the #1 brand of fresh chicken in the Eastern US. Follow us for recipe, product and promotional info or just tell us why you love PERDUE® Chicken.

Good Food Media Network Releases 2018 Good Food Restaurants™ List

The company releases its annual rating and economic report offering insight into the purchasing practices of chefs and restaurants and their commitment to sustainable sourcing.
View Press Release

Charlotte-Based Hissho Sushi Debuts at Bank of America Stadium for Carolina Panthers’ 2018-2019 Season

The company provides visitors and Panthers fans sophisticated, fresh options like the California Roll, Spicy Tuna Roll, and Crispy Crab Roll.
View Press Release

P3 Named Official Protein Snack of UFC®

UFC® announced a new marketing partnership with Oscar Mayer®.
View Press Release

New Tuscanini Parchment Crackers Bring the Sun-Kissed Taste of Italy to America's Table

Three handmade varieties deliver a sophisticated touch to meals and light snacks.
View Press Release