Black Kassel - Snack like Royalty
Eiffel Tower - A creamy cow’s milk delight, featuring a chalky white rind and a cream-colored, buttery, soft interior that oozes when at the peak of ripeness and temperature
Piller's Fine Foods' Stephanie Egan Talks Black Kassel's New Salami Whips and Salami Chips

Piller's Fine Foods' Stephanie Egan Talks Black Kassel's New Salami Whips and Salami Chips

Monday, November 13th, 2017

Premium deli meat brand Black Kassel has introduced two new lines of Central European-inspired snacks. Using the same authentic Old World traditions and legendary taste that flavor the brand’s retail offerings, Black Kassel’s Salami Whips and Salami Chips offer a convenient, sharable, pre-packaged, and shelf-stable product sure to resonate with on-the-go consumers.

“Authenticity continues to be a key trend in food, including snack foods,” says Stephanie Egan, Marketing Manager, Piller’s Fine Foods. “Consumers are interested in authentic food experiences and a return to the values of craftsmanship and time-honoured traditions.

Salami Whips

Crafted according to authentic Central European recipes, Black Kassel’s Salami Whips offer a unique flavor profile, soft, tender bite, and an ample supply of protein. Each package of salami whips contains eight feet of traditional European salami, naturally cold smoked over selected hardwoods and semi-dry aged.

Black Kassel Salami Whips

What’s more, Salami Whips are free of lactose, MSG, and all major food allergens. And with their easy-peel, re-sealable M.A.P. packaging, Salami Whips are a convenient way to snack on the go, satisfy an afternoon craving, or stock a charcuterie board with ease.

Salami Chips

In a convenient, “chip-like,” thin sliced format perfect for snacking or topping hors d'oeuvres, Black Kassel’s Salami Chips are cold smoked, dry aged, and free of major food allergens (milk, eggs, fish, crustacean shellfish, tree nuts, peanuts, wheat, and soybeans).

Black Kassel Salami Chips

They require no refrigeration and make an ideal grab-and-go option for retail destinations in the deli department and beyond.

Both Black Kassel’s Salami Whips and Chips are available in two popular flavors: Old Forest—a well-balanced Old World-inspired flavor with a hint of pepper and ash wood-smokiness—and Picante—a vibrant, spicy variety with hints of paprika, onion, and habenero. Further, these items extend the Black Kassel brand into the growing snack category, and appeal to a younger, active audience.

Black Kassel Whips and Chips Platter

“Snacking is a growing category, with 83% of consumers snacking daily in 2016, compared to 76% in 2014. And, our new line of snacks appeals to the millennial demographic, who are more partial to new and different tastes than older consumers,” says Egan. “When snacking, 45% of millennials want anything new and different, compared to 35% of boomers, and 25% of Gen X’rs.”

For more on extraordinary product offerings in the dairy, deli, and bakery industry, stay tuned to Deli Market News.

Piller's Fine Foods

Black Kassel - Snack like RoyaltyEiffel Tower - A creamy cow’s milk delight, featuring a chalky white rind and a cream-colored, buttery, soft interior that oozes when at the peak of ripeness and temperature

Have a new product, press release or story idea?

Let us know

In This Story

Piller’s. Welcome Home. Bringing delicious European deli meats and sausage, from our kitchen to yours, since 1957.

Harvest A Great Time This Fall With These Hampton Farms Recipes On Your Table

The company partners with and supports local farms to seed and harvest all its peanuts.
View Press Release

Beetology Introduces New Beverages

The company launches cold-pressed, simple, nutrition-packed wellness juices made from nature's superfood—beets.
View Press Release

The Spice Lab is Now USDA NOP Organic Certified

The USDA Organic seal assures consumers that products are 95% or more certified organic.
View Press Release

Valio Unveils On-Trend Food Innovations and Ingredients Solutions at SIAL Paris

The company plans to showcase its latest food innovations and tailor-made ingredients solutions at the upcoming show.
View Press Release

Charlotte-Based Hissho Sushi Makes N.C. Mid-Market Fast 40 List

This year marks 20 years since Hissho Sushi was founded in Charlotte, NC.
View Press Release

Anheuser-Busch Inbev & DS Smith Plastics Named 2018 Excellence in Reusable Packaging Award Winners

RPA announces two winners in the 2018 Excellence in Reusable Packaging award program.
View Press Release

It's Pumpkin Spice Season!

Litehouse debuts a fresh look for its line of deliciously indulgent caramel dips and a limited-edition flavor: Pumpkin Spice Caramel.
View Press Release

Time to Step Up Your Fall Menu Plan; Pereg Natural Foods Gets You Started

Suffering from pumpkin spice fatigue? Here are 14 savory reasons why you still need pumpkin spice in your life.
View Press Release

New Snack Bars Take the Tahini Craze to Healthy Delicious Heights

Absolutely Gluten Free introduces TahiniBAR, the energy bar made from sesame seeds, in three exciting flavors.
View Press Release

Apex to Represent Ice-O-Matic® in MAFSI Territory 16 & 19

Sales and sales support coverage by the global ice machine manufacturer now includes multiple states in the Midwestern U.S. with personnel in four major cities.
View Press Release