Old Croc, a line of Australian cheddars from Trugman-Nash, LLC, an affiliate of MCT Dairies, Inc., is taking home the 2015 American Graphic Design Award for excellence in packaging design.
Recognized for its “striking black packaging” and “brightly colored brand logo,” Trugman-Nash was proud to share this prestigious award with its design team at Zullo Agency.
Nearly 10,000 entries were submitted with a highly selective 15 percent recognized with a Certificate of Excellence, according to a press release.
Ken Meyers, CEO of Trugman-Nash, LLC, said in a statement that a brand’s packaging needs to work really hard to grab the consumer’s attention and promote trial, especially in today’s highly competitive specialty cheese market.
He added, “As the fastest growing imported cheddar cheese in the United States, we take great pride in knowing that our packaging is not only turning heads with consumers in the supermarket but also with America’s graphic design community.”
The American Graphic Design Awards recognizes outstanding new work across all media, including print, packaging, point-of-purchase, internet, interactive, and motion graphics.