Rice’s Honey®, a leading producer of high quality, U.S. only raw & unfiltered honey since 1924, was buzzing with events supporting National Pollinator month, a time to celebrate pollinators and spread the word about what people can do to protect them. Rice’s Honey® teamed up with Colorado-based, non-profit Butterfly Pavilion to promote PACE (Pollinator Awareness through Conservation and Education), Butterfly Pavilion’s global awareness and education initiative to restore habitats, strengthen populations, and reintroduce pollinators into native habitats around the world. Local Hive by Rice’s Honey® donates a portion of proceeds from every bottle sold in the U.S. to PACE.
Shoppers at all 19 Sam’s Clubs across Colorado were treated to a free honey tasting and educational info about saving pollinators. In addition, Butterfly Pavilion beekeeper Mario Padilla joined Rice’s Honey CEO Tony Landretti at the Sam’s Club Thornton location, where a mobile bee unit was on display, so consumers could peek right inside the vibrant world of bees and experience the process of how they collect pollen, making for larger, healthier, and tastier fruit.
Tony Landretti, CEO of Rice’s Honey®, said he is invigorated by the support the public has already shown for saving pollinators and supporting non-profit PACE. “We are seeing tremendous growth and sales for Local Hive™ by Rice’s Honey® over the last several months, and since every bottle sold of Local Hive™ honey donates a portion of the proceeds to PACE, it makes our growth even more important as it has a direct effect on what we do. What better way to support Pollinator Week than to get everyone, from kids to adults shopping and tasting our honey at Sam’s Club, to an evening author and Honey Tasting event with our partner at Butterfly Pavilion, to embrace the idea that we need to save all pollinators, including bees.”
To learn more, visit www.localhivehoney.com